Say It Out Loud
"We need to move faster on this." Say that to four people and they hear four different things. One wants to know which step is the bottleneck. One is already moving. One asks who is feeling the pressure. One wonders whether the goal changed.
Gregory Beebe grew up on government cheese in Hartford and rose from a technical role to president of a family-owned European company. Along the way he noticed that the leaders who stalled were rarely short on ability. Under pressure, each of us reaches for one of four questions first, and we speak clearly from our own question to people who are asking a different one.
Say It Out Loud shows you which question you reach for first and what the people around you hear when you speak. It also explains why the team you built probably shares your blind spots.
Which question do you ask first?


